After more than 20 years, 3D design and animation software company Maxon has unveiled a new logo as part of a major identity refresh. The new look follows on from the company’s acquisition of the Redshift render engine in 2019 and its merger with visual effects software specialist Red Giant later in 2020. Senior brand […]
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Audio entertainment company Serial Box has announced a name change to “Realm”, as well as revealing plans to expand into the podcast arena. Co-founded by former Penguin Random House executive Molly Barton and former Obama Administration Dept of Justice lawyer Julian Yap, the American company started out creating fiction audiobooks. It now claims to have […]
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The Sony Music Publishing name is returning after 25 years along with a redesigned logo and new brand identity. The rebrand is meant to reflect the identity of Sony as “A Creative Entertainment Company with a Solid Foundation of Technology”, and is further claimed to signify an important step in the company’s evolution, further aligning […]
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Back on January 10th, over two million viewers watched the “NFL on NickPlay”, a broadcast of the Wild Card playoff contest between the Chicago Bears and New Orleans Saints. Described as “a wacky, slime-filled simulcast”, the kid-friendly TV event marked the first-ever broadcast of an NFL game on Nickelodeon, while reimagining sports broadcasting with “Nickified” […]
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Media and entertainment giant ViacomCBS has revealed “Paramount+” as the brand name for the company’s upcoming global streaming service. The company’s transformed subscription video on-demand and live streaming service, CBS All Access, will be rebranded as Paramount+ in early 2021 as part of the service’s expansion to feature content from ViacomCBS’ portfolio of broadcast, news, […]
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French entertainment group Banijay has unveiled its new identity and website, following a €2bn acquisition of indie TV producer Endemol Shine Group. Originally founded back in 2008, Banijay has gone on to produce global hits including Keeping up with the Kardashians, Versailles, The Secret Life of 4 Year Olds, Temptation Island, Survivor, The Real World, […]
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Haystack TV, an ad-supported streaming provider that connects U.S. viewers with local, national and global TV news, has rebranded its curated streaming service from “Haystack TV” to “Haystack News”. With nearly 300 American broadcast stations supplying Haystack News with local news content, Haystack claims to be the only advertising-based video on demand (AVOD) news service […]
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