Brussels Airlines has unveiled a new brand identity, in an effort to cement its position as Belgium’s number one carrier. Updated colours, a new logo, and aircraft livery are the visual token of the airline’s new look, which the company claims readies it “for future challenges”. “With this new brand identity, we are ready to […]
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Almost 60 years after its founding, Canadian outdoor retail chain Campers Village is rebranding to “Breathe Outdoors”. Since 1963, the locally-owned and operated business has been serving outdoor enthusiasts in and around Alberta with products, gear, and equipment; in addition to an online store, it currently has three physical locations, namely, in Edmonton West, Edmonton […]
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Papa Johns has unveiled a refreshed look that includes a new logo, a new visual brand identity, and new design for its restaurants. The American company reckons all of these elements combined together will “modernise” the brand as well as “build deeper emotional connections with customers”. The new look comes after a difficult few years […]
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Global design and branding studio Trollbäck+Company has created the new logo and brand identity for Betterment, a digital wealth management service that operates via web and app platforms. Launched in 2010, Betterment says its aim is to bring investing to the masses, which is rooted in a principle that everyone should have access to good, […]
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IT management software company, NinjaRMM, has announced that it is rebranding as “NinjaOne”. Designed specifically for IT professionals and managed service providers (MSPs), the software platform is claimed to have experienced “explosive growth” in recent years, with revenue reportedly rising 75% year-over-year. In the last year alone, the company’s customer base increased by almost 50% […]
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British brand design agency StormBrands has created the name, logo, and packaging design for ‘smile’, a new kids’ cake range that will retail in Pakistan. Owned by international baked good company EBM, the new single-serve, packaged doughnut cake aims to shake up the Pakistani packaged cakes market, where it will sell under EBM’s Peek Freans […]
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Combat Networks, a Canadian company that designs, implements, and maintains high-performance computer networks, has announced the launch of its new corporate name and brand identity. Rechristened “Netagen” with a new logo and website, the Ottawa-headquartered firm already services many of the country’s largest federal and provincial government departments, municipalities, healthcare providers, police forces, education institutions, […]
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