Insurance Broker Acrisure Reveals New Logo

Acrisure, said to be one of the world’s top-10 insurance brokers, has unveiled its new logo and brand identity, which is claimed to support the company’s drive “to become the most tech-enabled insurance broker in the world”. Visually, Acrisure’s new logo is an evolution of its legacy mark while it also acknowledges the brand’s efforts […]
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Exit Strategies Reveals New Name and Logo

Mergers and acquisitions consulting firm Exit Strategies has announced it has rebranded as The Exit Group. As well as a name and logo change, the Nevada-headquartered company has also added two new senior professionals to its team, namely, Zepher Loesch as a partner, and Reece Cronin as a senior vice president. “The Exit Group has […]
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Hulsbosch Rebrands Tyro Bank

Business-only bank Tyro has unveiled a new logo and visual identity as part of a strategic repositioning project undertaken by branding consultancy, Hulsbosch. The Sydney-headquartered company is a payment specialist that provides merchant customers with EFTPOS machines, or electronic card readers. Founded back in 2003, the ‘fintech’ start-up was the first new entrant into the […]
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Buy Now Pay Later Service ‘Atome’ Reveals New Logo Design

Atome, a major “buy now pay later” technology company headquartered in Singapore, has partnered with creative design agency &Larry to relaunch its new brand identity, which consists of a new logo, colour, and tagline. The brandmark is said to represent the company’s core pillars of “aspirations, access, and advice” while also playing on themes such […]
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International Accounting Firm Mazars Reveals New Logo

Global tax, audit and advisory consultancy, Mazars, has unveiled its new global brand identity. The rebrand comes on the back of growth and successful expansion; last year the French-headquartered firm recorded revenues of €1.8 billion, up 10.4% compared to the previous financial year. The refresh is also said to recognise Mazars’ evolution into an international […]
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Australia’s Commonwealth Bank Unveils New Logo Design

Commonwealth Bank has this week revealed its new brand identity and marketing campaign. For the first time in almost three decades, the Australian bank has also reimagined its ‘diamond’ logo, which, when it was first introduced in 1991, became the fourth logo in the bank’s 110 year history. Commonwealth Bank’s chief marketing officer Monique Macleod […]
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Barwa Bank Reveals New Name and Logo Design

Barwa Bank, a leading Qatari bank, has announced it is rebranding to “Dukhan Bank”, effective immediately. The rebranding announcement comes nearly a year after the official completion of the legal merger between Barwa Bank and the International Bank of Qatar (IBQ). The merger, said to be the first ever in Qatar’s history, brought two of […]
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