Apex Medical Rebrands to ‘Wellell’, Unveils New Logo

Taiwanese company Apex Medical has this past week announced a name change as part of a major rebranding drive. The new brand name “Wellell” is a neologism, or a portmanteau to be precise, which has been created by combining the words “wellbeing” and “wellspring”. “For us, Wellell means the source of healthiness – supporting a […]
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Offthetopofmyhead Rebrands Ymchwil Canser Cymru – Cancer Research Wales

Independent Welsh charity, Cancer Research Wales, has revealed a new logo and identity with design by Offthetopofmyhead. The agency has created the new look in collaboration with charity strategist Alice Devitt, typographer Alan Meeks, designer Claire Lythgoe, and photographer Slater King. The striped graphic identity has already started rolling out across both printed and digital […]
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Grand Rounds Health and Doctor On Demand Rebrand as ‘Included Health’

American health-tech firms Grand Rounds Health and Doctor On Demand have announced their combined integrated virtual care venture will be called “Included Health”. The new brand, which comes after the two entities merged earlier in 2021, has been announced alongside results of a new national survey that shows nearly half of Americans (45%) are prioritising […]
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Medical Tech Firm Qynapse Unveils New Logo Design

Qynapse, a medical technology company that has developed a specialist neuroimaging software for central nervous system (CNS) disorders, has revealed a full rebrand including a new logo and website. The firm’s cloud-based platform solution reportedly uses AI technology to help both healthcare providers and pharma companies to diagnose as well as predict the course of […]
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Okaybro Brands Cannabis Licensing Platform – ‘Canopyright’

As the cannabis industry continues to see rapid growth, especially in North America, cannabis growers, suppliers, brands and consumers are all said to be looking for a more transparent, equitable environment that incentivises and rewards breeders. Describing itself as a “decentralised herbarium”, Canopyright is stepping into the breaches as an industry licensing program that hopes […]
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Berocca Reveals New Logo and Packaging by Free The Birds

Creative agency Free The Birds has designed the new logo and packaging for Berocca, a brand of effervescent drink and vitamin tablets made by German pharmaceutical giant, Bayer. Established in 1969, Berroca is a well-known vitamin supplement that is readily available in most supermarkets, but the previous packaging design was deemed to ineffectively communicate the […]
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American Thoracic Society Reveals New Logo Design

Opening a new chapter in a long and storied history dating all the way back to the beginning of the 20th century, the American Thoracic Society (ATS) has announced that it has completed a major rebrand. The latter includes an all-new, more prominent logo design as well as a refreshed mission statement, all of which […]
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