Branding and Packaging Design for ‘Sofi’ Bath Bombs

Founded in Serbia, Sofi is a small family-run business that produces organic handmade cosmetics. Advertising agency Popular Bruketa & Žinić OM, from Belgrade, was initially tasked with defining the brand’s visual identity; but was later asked to design the packaging for the company’s entire product line, including soaps, gift boxes, and bath bombs. The designers […]