Buick Reveals All-New ‘Tri-Shield’ Logo Design

American car brand Buick has unveiled an all-new logo design, debuting it on the “Wildcat EV” concept car. The new badge, mounted prominently on both the Wildcat’s front and rear, is claimed to symbolise the design transformation that the marque is set to undergo as it transitions into becoming an electric-only car manufacturer in North […]
[READ MORE]

US Carmaker Buick to Launch New ‘Avenir’ Sub-Brand

US carmaker Buick has announced it is to launch a new luxury sub-brand called “Avenir”. Parent company GM says the move is designed to “grow with the needs of future luxury buyers”. The name “Avenir,” French for “future,” is taken from the concept car unveiled last year. That concept and this year’s Avista coupe concept — […]
[READ MORE]