Rebranding for Rice Producer, ‘Molino Rojo’

Peruvian rice producer Molino Rojo has recently undergone a complete brand refresh. The makeover includes an updated logo-mark as well as revitalised packaging. Established since 1991, Molino Rojo forms part of the Compañía de Alimentos de América (CADA) group, which holds around 50 per cent of the Peruvian rice market; CADA in turn was acquired […]