Pentagram Reveals ‘Playful’ Branding for Buffy Duvet

Pentagram has developed the brand identity, positioning, messaging and packaging design for Buffy – claimed to be the “world’s most comfortable – and kindest – duvet”. Made from naturally sourced eucalyptus and volcanic materials, rather than goose down, the new product is being described by its makers as being cruelty free, hypoallergenic and also temperature […]