Ragged Edge Rebrands Giraffe Restaurant Chain

Restaurant chain Giraffe has relaunched as Giraffe World Kitchen, with integrated branding agency Ragged Edge having delivered the new brand positioning dubbed “Taste A Whole New World”. The overhauled identity includes a new logo, visual identity and tone of voice. The agency has overseen the application of the brand across every touch-point, both internally and […]
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