Binghamton Devils Reveal New Logo Design

The Binghamton Devils have unveiled all-new logos and uniforms ahead of the 2017–18 season. Formerly based in Albany, where they were called the Albany Devils, the Devils recently relocated to New York’s Broome County, and are set to commence play in the American Hockey League (AHL) this coming October, where they will serve as the top minor […]
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Elmwood Creates ‘Foxy’ Branding for Chicken Restaurant, Reys

Global brand design consultancy Elmwood has created the branding for new chicken restaurant concept, Reys. Having opened its first restaurant this month in Cambridge, Reys is positioned at the higher end of the casual dining sector and is said to be inspired by traditional French rotisserie chicken. Elmwood was asked to develop the name and […]
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Pets Best Turns 10, Reveals New Logo Design

U.S. company Pets Best Insurance Services has marked its 10th anniversary this month by revealing a new branding system that includes a revamped corporate logo and new colour scheme. Headquartered in Idaho, the company was originally founded in 2005 by Dr. Jack L. Stephens, who is claimed to be the creator of the pet insurance […]
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American Airlines Unveils New Logo and Livery

American Airlines has revealed a new logo and exterior for its planes. The unveiling of the new logo and livery is the latest step forward in American’s attempt toward building a more modern travel experience for its customers. “Since placing our landmark aircraft order in July of 2011, we’ve been building anticipation toward a moment […]
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