Business-only bank Tyro has unveiled a new logo and visual identity as part of a strategic repositioning project undertaken by branding consultancy, Hulsbosch. The Sydney-headquartered company is a payment specialist that provides merchant customers with EFTPOS machines, or electronic card readers. Founded back in 2003, the ‘fintech’ start-up was the first new entrant into the […]
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Brand and design agency, Hulsbosch, has completed a pro-bono brand strategy and refreshed visual identity for Starlight Children’s Foundation. For over 30 years, Starlight’s mission has been “to brighten the lives of seriously ill children and their families”. Embedded in the Australian children’s healthcare system, it remains the only organisation present in every children’s hospital […]
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Nike has revealed the new logo for international tennis star Naomi Osaka, with the mark set to be carried on a new line of clothes that will be launching later on this month. The collection will include polos, T-shirts, sweatshirts, sport tops, shorts, as well as accessories like fanny packs. Each piece will wear the […]
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Yale, one of the oldest, international brands in the world, and arguably the best-known name in the lock industry, has officially introduced an updated logo and identity. The new look, which has been designed by London-headquartered creative consultancy GW+Co, is said to be the result of year-long rebrand process that has been conducted in what […]
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Design studio & SMITH has created the logo and identity for Wild Radish, a chef-led recipe box service that launched earlier this month in London. The boxes feature seasonal recipes – complete with ingredients – formulated by well-known chefs such as Philip Howard (head chef at Elystan Street), Anna Hansen (formerly of The Modern Pantry), […]
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Southeastern Mills, maker of Better Than Bouillon and Louisiana Brand Hot Sauce – and a major supplier to the American food service industry – has announced a complete rebrand to Summit Hill Foods. The rebrand is said to be the result of a year-long effort that includes the new company name, brand manifesto, company logo, […]
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Online education platform MasterClass has unveiled a new visual identity created by New York branding studio, Gretel. The new design system, which is claimed to emphasise a “commitment to diversity of thought”, encompasses visual, verbal, and motion elements and is now live across all touch points. One highlight of the new brand identity and, most […]
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