New Logo and Identity for Hive by Wolff Olins

Wolff Olins has designed a new logo and visual identity for Hive, the British Gas-owned smart heating brand. Launched back in 2013, the business has since expanded both geographically and in terms of new product offerings such as security sensors and light bulbs, and company bosses therefore asked Wolff Olins to help them bring their […]
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Country Garden Unveils New Logo to Mark 25th Anniversary

Country Garden, a major China-based property developer, has unveiled a new logo design on the company’s 25th anniversary. The new design retains the “phoenix” motif from the previous logo and mainly consists of three colours – orange, royal blue and golden yellow. However, the design of its edges has been simplified, and with the colour […]
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The Team Rebrand Brain Research Trust

The Team has rebranded the Brain Research Trust, a research charity which aims to find cures for neurological conditions such as epilepsy, Parkinson’s disease and multiple sclerosis. The charity was originally founded in 1971 with the purpose of funding research into neurological conditions specifically at UCL Institute of Neurology, an institute within the faculty of Brain Sciences at University College London […]
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State Bank of India Reveals New Logo Design

State Bank of India, said to be India’s largest banking and financial services provider, has unveiled its new brand identity, designed to position SBI as a “modern, progressive bank, ready to meet the financial needs of all Indians.” SBI’s senior management and the SBI brand marketing team, led by Dinesh Menon, collaborated with the founding […]
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Mr B & Friends Rebrands TechBenefits

Brand and digital agency Mr B & Friends has developed a refreshed identity and responsive ecommerce site for employee benefits provider TechBenefits. Mr B & Friends says it explored different ideas for the brand, working collaboratively with the TechBenefits team, before developing the brand idea and proposition of “sacrifice nothing”. Overseen by design director Sheena […]
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Mövenpick Hotels & Resorts Reveals New Corporate Identity

The London office of strategic brand and packaging design agency Bulletproof has created a new corporate identity for Swiss hotel chain Mövenpick Hotels & Resorts. The new identity will be seen across all external brand communications, inside over 80 hotels across Europe, Africa, the Middle East and Asia, as well as across the wider Mövenpick Group. […]
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Industry Brands New UAE Digital Bank ‘CBD NOW’

Brand consultancy Industry has created the logo and identity for CBD NOW, a new digital bank being launched in the new year by the Commercial Bank of Dubai. Said to be the first digital bank to market in the United Arab Emirates, the logo is accompanied by the strapline ‘Love the Moment’, which the designers claim emphasises “the empowerment […]
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