studioBIG Creates Tile-Inspired Branding for ‘i+care Pharmacy’

The i+care Pharmacy opened in December at 200B Livingston Street in Downtown Brooklyn. The store, which combines a boutique pharmacy with a high-end opticians practice, represents a new concept for the owners, who are said to run several pharmacies in the New York metro area. The high-end feel of the store aims to target the […]
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Pentagram Creates Identity for Brooklyn’s ‘Montague Street’

Located in the heart of Brooklyn Heights, Montague Street is an important commercial corridor that hosts a mix of more than 100 shops, restaurants and services along tree-lined blocks of architecturally historic buildings and residences. Pentagram’s Emily Oberman and her team have designed a new identity for the Montague Street Business Improvement District, the not-for-profit […]
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Branding Design for Silk Road Cycles

Silk Road Cycles is a full-service repair shop and seller of bicycles located in Greenpoint, Brooklyn (New York). The shop’s logo design was created by award-winning graphic designer and artist Jon Contino, whose work combines a mixture of traditional methods and modern techniques. Jon’s distinct style of digitised, typographic illustration has made him a much […]
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‘Participatory’ Identity Design: idBrooklyn

idBrooklyn is a large-scale design project aimed at creating the graphic identity of Brooklyn through social interaction. As a participatory design project, idBrooklyn involves designing icons of Brooklyn’s culture through community-based workshops, a website and mobile app. The Kickstarter-based platform is the brainchild of studio imagenHB, a branding company with offices in Argentina, Santiago de […]
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