Coca-Cola Launches New ‘One-Brand’ Packaging

In a move that will extend the company’s “One Brand” global marketing strategy to packaging, Coca-Cola has announced the launch of new graphics that use one visual identity system featuring “Coca-Cola Red” as a unifying colour across the trademark. The “Red Disc”, described as the signature visual element of the new “Taste the Feeling” global […]
[READ MORE]

Brandhouse Reveals New Packaging and Identity for Tango

Brandhouse, part of Hangar Seven, has redesigned the packaging and updated the identity of British soft drink brand, Tango. Working with Britvic Soft Drinks on the brand’s rejuvenation, Brandhouse says the design builds on Tango’s 60 year history and the repositioning will reengage “emotionally with young adults.” The new packaging redesign sees Brandhouse return to […]
[READ MORE]