‘Milk’ Cashmere Unveils New Logo and Identity by BTL Brands

BTL Brands has repositioned Porto and New York-based luxury cashmere company, Milk Cashmere, with a new brand identity as it eyes up the mother and baby market. The consultancy was responsible for developing the brand strategy, as well as creating the brand name, logo and personality for the new luxury cashmere brand. “The name Milk, […]
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Fashion Branding: Iris von Arnim

Iris von Arnim is a noted German fashion designer who has garnered a reputation for excellence in designing and producing contemporary ladies’ knitwear. In 2010 she partnered with none other than supermodel Claudia Schiffer to develop the Claudia Schiffer Cashmere Collection. von Arnim also heads the largest European young designer competition, the Apolda European Design […]
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