SYFY WIRE Reveals New Identity Inspired by Comic Books

American cable television channel SYFY has refreshed the branding of its online news and content hub SYFY WIRE. Led by network executives including svp-head of creative Jeff Blackman, vp-design Calvin Chu and design director Ariel Frost, the redesign is the result of a collaboration with creative studio BLOCK & TACKLE (B&T). The New York-based agency […]
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Marvel Design Contest Reimagines Avengers Logo

Following a call to staffers for submissions of a new version of the Avengers logo, Marvel’s Global Creative Services and Brand & Franchise Management teams have named their finalists. The company’s employees were tasked with re-imagining the famous “A” logo for a chance to be used for an upcoming “consumer products initiative”. Dubbed the “Avengers […]
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Wind E-Scooters Given ‘Superhero’ Identity by Ragged Edge

International e-scooter sharing company, Wind, has unveiled a new “superhero-themed” identity created by Ragged Edge. Hot on the heels of a $50m investment round, Wind worked with the London-based branding agency to redefine itself as “a secret super power”. And just as every superhero has its arch nemesis, Wind has identified travel misery as the […]
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