Good Launches New Property Rental Brand, ‘Difrent’

Branding and design consultancy, Good, has created a new consumer-facing brand, Difrent, for the launch of 927 new Private Rental Sector (PRS) homes in the north of England. The homes have been built as a result of a PRS joint venture partnership between regeneration specialist Sigma Capital and Gatehouse Bank plc. The houses have been […]
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UK Ford Dealership Rebrands as ‘TrustFord’

Ford Retail, the world’s largest dedicated Ford dealership group, has today announced its customer facing brands will operate under a new name – TrustFord. The move is part of an ongoing strategy to align the business’ regional dealerships under one nationally recognised brand name and ensure a joined-up customer experience and offering across its entire […]
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Good Completes Rebrand for ‘Yorkhill Children’s Charity’

Yorkhill Children’s Charity – formerly known as Yorkhill Children’s Foundation – has completed its rebrand, unveiling a new look, logo and website, all created by design agency Good. The charity’s former logo has been replaced with a comprehensive brand, featuring a logo and two fonts that can be used together in a variety of ways, […]
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Branding and Packaging for Fish Brand, ‘RR. Spink & Sons’

Scottish smoked fish brand and Royal Warrant-holder RR. Spink & Sons has unveiled a range of new-look packaging across its range, designed by UK branding and design specialists Good. RR. Spink and Good’s new design showcases the premium positioning of RR. Spink – which has been smoking fish since the 1700s, and holds a Royal […]
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