Vauxhall Unveils New Logo Design

British car brand Vauxhall has revealed an all-new logo design, presenting what it says is a “confidently British” reworking of its famous griffin emblem. Specific changes to the logo include a move away from the 3D metallic texture that has been present since 2008, in favour of a flat minimalist design, optimised no doubt for […]
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Brand Union Creates New Identity for Scania

Global branding consultancy Brand Union has revealed a new identity for Swedish truck and bus manufacturer, Scania. Created by the agency’s Stockholm office, the refreshed look features a modified griffin symbol as well as a custom typeface. Introduced in 1984, the outgoing griffin mark was created by Swedish artist Carl Fredrik Reuterswärd, best known for his […]
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Winsor & Newton Rebrand by Pearlfisher

Famous brand Winsor & Newton likes to position itself as maker and purveyor of “the world’s finest artists’ materials”. Today part of the ColArt Group, the company has a history dating all the way back to 1832. Design agency Pearlfisher was appointed to rebrand the business. The refreshed design includes a redeveloped logo as well as […]
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Football Logo: Szczecin Griffins

Wojtek Polak is an up-and-coming young illustrator and graphic designer from Poland. Working under the guise of ‘Akuma’, he likes to create characters and illustrations that take inspiration from Japanese mythology and tattoo art. This particular branding exercise was created at the behest of a junior football team from Poland’s Western Pomerania province. Central to […]
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