Designer Marçal Prats Rebrands the Barcelona Century Hotel

Spanish designer Marçal Prats has rebranded Barcelona Century, a hotel located in the famous L’Eixample district of Barcelona. Pronounced ‘lay-sham-pluh’ and meaning, literally, “extension” in the Catalan language, L’Eixample was constructed in the late 19th and early 20th centuries and is therefore considered to be the ‘newer’ part of Barcelona. As one of the earliest examples […]
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SurveyMonkey Reveals New Logo Design

SurveyMonkey has revealed a new logo and website design as part of a rebranding effort. The refresh also sees the company’s previous tagline of “help make great decisions” being replaced with “power the curious”; the latter is said to have been inspired by one of the brand’s own surveys. “We started our brand journey with […]
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JWA and Pentagram Team Up to Brand London’s ‘Culture Mile’

Jane Wentworth Associates (JWA) and Pentagram have worked together to create the branding and identity for Culture Mile – a new initiative that is aiming to transform a section of the City of London into a major arts and culture hotspot. The 10 to 15-year project is currently being led by the City of London Corporation – the […]
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The Clearing Unveils New Logo and Identity for Premier Global

The Clearing has created the new logo, positioning, and identity design for Premier Global, which is said to be one of the UK’s leading education providers of health and fitness professionals. “We were asked to articulate a clear promise for the Premier Global brand, and redesign the brand experience to help it stand out as […]
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CocoPro Gets New Logo and Packaging Design by Afterhours

Design agency Afterhours has refreshed the brand identity and packaging for CocoPro, a range of high protein coconut water created by a team of sports professionals and nutritionists. With the ambition to grow the brand from its roots in the specialist fitness sector to connect with a broader, health conscious audience, CocoPro tasked Afterhours with […]
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Taxi Studio Helps Coca-Cola Rebrand Minute Maid

Taxi Studio has worked with the the global design team at Coca-Cola to create a new visual identity system for juice brand, Minute Maid. The design studio was briefed to draw together the beverage company’s current range of over 1,000 juices into a single identity, while also enabling the range to expand in the future. […]
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Art Product Brand Reeves Gets New Look by Pearlfisher

Pearlfisher has rebranded famous art materials supplier, Reeves. Said to be the world’s oldest paint manufacturer dating back to 1766, the brand forms part of the extensive Colart portfolio, and is currently relaunching in an effort to win over more customers. With an identity that has effectively remained untouched for more than 250 years, company […]
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