SYFY WIRE Reveals New Identity Inspired by Comic Books

American cable television channel SYFY has refreshed the branding of its online news and content hub SYFY WIRE. Led by network executives including svp-head of creative Jeff Blackman, vp-design Calvin Chu and design director Ariel Frost, the redesign is the result of a collaboration with creative studio BLOCK & TACKLE (B&T). The New York-based agency […]
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Thompson Brand Partners Rebrands Cromwell Tools

Industrial tools and equipment supplier Cromwell has been rebranded by Thompson Brand Partners. Founded in 1968, Cromwell is known for its safety, cutting, power and hand tools. It has been part of Grainger since 2015, a $12bn turnover Fortune 500 company based in the USA. Under the helm of a new managing director and revised […]
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Financial Planning App ‘Multiply’ Rebranded by Ragged Edge

Financial planning app Multiply has revealed a brand new look that has been developed in collaboration with London-based branding agency, Ragged Edge. Claimed to be the first financial planning app to be approved by the UK’s Financial Conduct Authority (FCA), Multiply was created to put “a personal financial advisor in everyone’s pocket” – especially into […]
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Royal Astronomical Society Marks Bicentenary with New Logo

Britain’s world-famous Royal Astronomical Society (RAS) has revealed a new logo design as part of its bicentenary celebrations. The new symbol, which also gets an animated variant, forms the centrepiece of a rebrand carried out by London-based design consultancy, Johnson Banks. Inspired by, among other things, the Society’s motto ‘Let whatever shines be observed’, the […]
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B&B studio Brands Dr Megan Rossi’s ‘Bio&Me’ Granola Range

B&B studio has designed the identity for new food brand Bio&Me, co-founded by gut health expert Dr Megan Rossi, founder of The Gut Health Doctor. Created to celebrate “the delicious diversity of plant-based eating”, Bio&Me’s initial product range comprises four granolas that each contain 15 of the 30 different plant-based foods Dr Rossi recommends for […]
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me&dave Brands ‘Vertus’ for Canary Wharf Group

British property company Canary Wharf Group has launched a new build-to-rent (BTR) venture, Vertus, with brand and marketing strategy by me&dave. According to a report by accounting company PricewaterhouseCoopers, by 2025 60% of Londoners will be tenants; and real estate consultancy Savills reports that BTR has seen a 34% growth in the past year alone, […]
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Ragged Edge Rebrands Airsorted as ‘Houst’

Hosting company Airsorted has relaunched as Houst, with a new logo and identity created by London-based branding consultancy Ragged Edge. Founded in 2015, Airsorted manages the home sharing experience on behalf of Airbnb hosts – from cleaning and laundry through to managing bookings and communicating with guests. The company also offers its services on a […]
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