Yale Marks 180th Anniversary with New Logo Design

Yale, one of the oldest, international brands in the world, and arguably the best-known name in the lock industry, has officially introduced an updated logo and identity. The new look, which has been designed by London-headquartered creative consultancy GW+Co, is said to be the result of year-long rebrand process that has been conducted in what […]
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Australia’s Commonwealth Bank Unveils New Logo Design

Commonwealth Bank has this week revealed its new brand identity and marketing campaign. For the first time in almost three decades, the Australian bank has also reimagined its ‘diamond’ logo, which, when it was first introduced in 1991, became the fourth logo in the bank’s 110 year history. Commonwealth Bank’s chief marketing officer Monique Macleod […]
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‘Enjoy Education’ Gets New Logo and Identity by Studio Output

Design agency Studio Output has created the new positioning, brand identity, and website for private tutoring and homeschooling business, Enjoy Education. Originally founded in 2006 by Oxford graduate Kate Shand, the London-based company has expanded in subsequent years, even managing to win a prestigious Education Investor Award for Best Private Tuition Company in 2013 and […]
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& SMITH Creates Branding and Packaging for ‘Kib’ Tea

London agency & SMITH has created the branding and packaging design for Kib, a new herbal tea range launched by East African speciality food company, The Perennial Foods Group. The latter claims to be on a mission to connect smallholder farmers in East Africa with international customers. “We’re entering a crowded category,” says Andrew Weiler, […]
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Meridian Reveals New Logo and Packaging by Bulletproof

Brand design agency Bulletproof has refreshed the logo and packaging of popular UK nut butter company, Meridian. The latter challenged Bulletproof in July of last year to first reposition the brand in line with their ethical values, followed by re-imagining the visual identity with the intention of creating a design that would grab the attention […]
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Wayne State College Unveils New Wildcat Logo

Wayne State College has unveiled all-new logos, including a wildcat, letter W, and re-imagined wordmark. The Nebraska-located higher education institution says the redesigned visual identity represents a “return to its visual roots”. “Our brand is what sets Wayne State College apart from other colleges and universities,” claims Marysz Rames, president of Wayne State College. “Throughout […]
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NFL Team Los Angeles Rams Reveals All-New Logos

NFL American football team the Los Angeles Rams has undergone a makeover, unveiling a suite of all-new logos as well as an updated colour scheme. The club had initially planned to reveal the new look this past Saturday to coincide with the beginning of the zodiac sign of Aries, which is symbolised by a ram. […]
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