Croatian agency Bruketa&Zinic&Grey has created the visual identity for Future Tense – a futurist conference to be held this coming October in Zagreb. Key to the look is an animated, so-called “logo-bot”, which is generated out of two points that are claimed to represent humanoid eyes. What’s more, the logo’s form and appearance both continuously change […]
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The Denver Nuggets have unveiled an evolved brand identity that includes five different logos, a new colour palette, and three updated uniforms. The new marks and apparel, designed by Nuggets staffers in conjunction with Nike, are claimed to visually acknowledge the American basketball team’s past, and form part of a rebranding effort that is described […]
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U.S. hotel chain Comfort has revealed an all-new logo design, unifying the Comfort Inn, Comfort Inn & Suites, and Comfort Suites brands as one brand family. Landor, a brand consulting and design agency based in New York City, created the logo which features orange and yellow hues, and a blue colour for the Comfort name. […]
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Greenspace has completed the rebrand for Danish mortgage giant Totalkredit, one of Denmark’s biggest banks. Owned by Nykredit, the business currently provides mortgage loans to nearly 40% of Danish home owners through a network of around 60 local and regional banks. “Totalkredit had successfully enabled Danish customers to own a home through their local banks since […]
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The United States Tennis Association (USTA) has unveiled an all-new logo design for the US Open, as the Grand Slam tournament marks its 50th anniversary. Created by graphic design firm Chermayeff & Geismar & Haviv, the refreshed logo is being described as “a streamlined and modernised version of the tournament’s iconic flaming ball logo,” which […]
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The South China Morning Post (SCMP) has introduced a new corporate identity, which the Hong Kong-headquartered business says signifies its “evolution from a storied newspaper into a global media company”. The launch includes a redesign of the English-language SCMP broadsheet and its digital products as well as a new corporate logo that is said to […]
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German airline Lufthansa has officially revealed its new brand design. The most visible change is the new aircraft livery. In front of more than 3,000 guests in Frankfurt and Munich, the company officially presented a Boeing 747-8 and an Airbus A321 with the new design. “Lufthansa has changed and is more modern and successful than […]
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