Brand strategy and design studio Landscape has created a new logo and identity for Positive Intelligence, a mental fitness program derived from a New York Times best-selling book, Positive Intelligence, written by Stanford lecturer, Shirzad Chamine. The brand overhaul encompasses not only a refreshed logo but also updated messaging, an expansive library of hand-drawn illustrations, […]
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Free The Birds has created the new look for Sanofi’s cough brands, Bisolvon and Mucosolvan, uniting them for the first time under a single brand identity. As part of the refresh, each product gets an updated logo as well as a new pack layout featuring revisions to both typography and iconography. The new design is […]
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Global design and branding studio Trollbäck+Company has created the new logo and brand identity for Betterment, a digital wealth management service that operates via web and app platforms. Launched in 2010, Betterment says its aim is to bring investing to the masses, which is rooted in a principle that everyone should have access to good, […]
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Design and branding agency Output has refreshed the logo and identity of online tutoring business, Tutorful. Originally founded in 2015, Tutorful is now claimed to be Britain’s largest in-person and online tuition marketplace. Globally, the online tuition industry is expected to be worth nearly £50 billion by the year 2023. “Tutorful are on a mission […]
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Branding agency BrandOpus has refreshed the logo and identity for UK motorway service station chain, Moto. The new look, which aims to “trigger smiles”, is rooted in a new brand strategy and encompasses Moto’s visual identity, brand world, comms, wayfinding, and spatial design. “The visual overhaul marks a significant shift in the motorway service station […]
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Prevention-first insurtech company, Hiro, has rebranded to “Locket”, which the UK firm says will enable it to not only communicate its product more effectively but also help it to grow internationally. The business currently offers members a better price on their policy if they proactively protect their homes using smart technology. It also has a […]
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Brand and design consultancy StormBrands has created the new logo and visual identity for popular halal cooked meats product range, Najma. In a category currently worth a reported £15m, Najma approached StormBrands with the goal of doubling the size of the halal cooked meats category to £30m over three years – and to become the […]
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