Mazda started life on the 30th January 1920, as the Toyo Cork Kogyo Company producing cork for gaskets, insulation, and cushioning material. It was not until 1931 that the first vehicle rolled off the production line – the Mazda-Go three-wheel truck and it was another 29 years before Mazda produced its first proper car – […]
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British car brand Vauxhall has revealed an all-new logo design, presenting what it says is a “confidently British” reworking of its famous griffin emblem. Specific changes to the logo include a move away from the 3D metallic texture that has been present since 2008, in favour of a flat minimalist design, optimised no doubt for […]
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Toyota is introducing a new brand design in Europe with a reworked version of its brand logo and typography. The refreshed look is claimed to signify a new era that will help the Japanese car giant transition from a car company to a mobility company. “Developed for an increasingly diverse customer base that is coming […]
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PhotoShelter, a web platform that enables professional photographers as well as creative teams to showcase, archive and sell their work, has announced a new brand framework and identity. The brand refresh reportedly sets the stage for a series of new product launches and capabilities, including SEO enhancements for photographer websites, collaboration tools, workflow integrations and […]
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Vauxhall has revealed an all-new logo for the equally all-new Mokka SUV that is set to hit car showrooms in early 2021. Like the whole car, which is getting a complete design overhaul both on the outside and inside, the refreshed nameplate has a specially designed font that forms the word “Mokka” in what Vauxhall […]
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CJ 4DPLEX, a subsidiary of South Korean cinema chain giant CJ CGV, has revealed new logos for 4DX and its sister brand ScreenX. The entertainment technology firm, which is largely known for constructing and operating multi-sensory 4D cinemas, asserts it has implemented new branding “to increase brand consistency” for both 4DX and ScreenX. Although the […]
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Spectrum Science Communications, a health and life science-focused marketing and PR agency, has revealed a new logo design as part of a brand refresh. Describing itself as “a leader in science-based storytelling”, the 23-year-old American agency is said to have witnessed rapid growth in recent times, with revenues claimed to have quadrupled during the past […]
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