Bakery On Main Introduces New Logo and Packaging

Bakery On Main has debuted a new logo design as well as new look packaging, which the American company says will help consumers to better identify the brand’s gluten-free products on shelf. Although the refreshed identity combines elements of the brand’s original packaging design, including the ‘quaint’ bakery feel, it nevertheless features updated graphics and […]
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Crystal Maker Waterford Given New Look by Identica

Irish luxury crystal brand Waterford has unveiled a new logo and identity created by London-based agency, Identica. The rebrand is claimed to amplify the traditional craftsmanship and complex cutting techniques used by the company, which has a history dating back to the 1780s. “Reframing the brand as desirable and relevant to a younger audience, the […]
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Hulsbosch Rebrands Australian Institute of Botanical Science

The Australian Institute of Botanical Science has unveiled a new identity created by brand and design agency, Hulsbosch. The new name and visual identity, it is hoped, will engage a wider audience as the organisation builds a new National Herbarium of New South Wales at the Australian Botanic Garden Mount Annan to join the award-winning […]
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Brandpie Creates Identity for Cannabinoid Ingredient Company – ‘Creo’

Newly-launched cannabis ingredient brand Creo has partnered with global consultancy Brandpie to develop its branding and visual identity. Co-founded in 2016 by science entrepreneur and CEO, Roy Lipski, and professor of bioengineering, Dr. Ramon Gonzalez, Creo’s technology uses fermentation to produce rare and novel cannabinoids such as CBG. The process reportedly uses less water, energy, […]
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Hearing Loss Charity RNID Unveils New Look by SomeOne

The Royal National Institute for Deaf People has revealed a new logo and identity, which the over 100-year-old charity hopes will help it to reach more deaf people and those with hearing loss and tinnitus. It comes just after the charity announced it was changing to its original name of RNID after a decade as […]
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Wild Radish Launches with Branding by & SMITH and We All Need Words

Design studio & SMITH has created the logo and identity for Wild Radish, a chef-led recipe box service that launched earlier this month in London. The boxes feature seasonal recipes – complete with ingredients – formulated by well-known chefs such as Philip Howard (head chef at Elystan Street), Anna Hansen (formerly of The Modern Pantry), […]
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New Smoothie Brand ‘Mockingbird Raw Press’ Launches with Identity by B&B studio

B&B studio has created the logo and identity for Mockingbird Raw Press, a new smoothie and juice brand from food products company, Life Health Foods UK. Encompassing brand positioning, creative strategy, naming, brand design and packaging, the look and style for the nascent drinks label aims to “reintroduce emotion into a now purely functional category”. […]
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