Romanian car manufacturer Dacia has revealed an all-new identity that encompasses a redesigned logo, emblem, and colour scheme. Described as “more modern and authentic” looking than before, the new logotype and emblem – which is a connected ‘D’ and ‘C’ – have been created by the company’s in-house design team. “The logotype, central to the […]
[READ MORE]
Growers, a technology company focused on making it easier to do business with farmers, has undergone a brand refresh ahead of the commercial launch of its flagship product this summer. The complete revamp of www.growers.ag, new logo, visuals, and messaging are designed “to create distinction and differentiation amongst the sea of agtech look-alikes,” says the […]
[READ MORE]
American fast-casual restaurant brand sweetgreen has introduced an all-new look “to reimagine fast food and speak to future generations about the importance of what they eat”. Founded in 2007, the Los Angeles-based company primarily serves salads such as the “Naomi Osaka Bowl”, which is named after the famous tennis star, who not only happens to […]
[READ MORE]
Pyure Organic, said to be one of the fastest-growing U.S. brands in the low-to-no-calorie sweetener category, has announced a major rebrand of its organic and non-GMO plant-based sweeteners, baking mixes, milk modifiers, and spreads. The Naples, Florida-headquartered company says it partnered with marketing and media agency Ideabar to develop integrated marketing strategies to accelerate business […]
[READ MORE]
Freelancing platform Upwork has unveiled an all-new logo, tagline, and global campaign as part of a major branding overhaul. Both the rebrand and campaign were developed and executed by creative agency, Alto, along with a team of freelancers, all of whom are said to be a part of Upwork’s ‘work marketplace’. “The rebrand is celebrating […]
[READ MORE]
Airspace, a global delivery network for time-critical logistics, has introduced new branding complete with an all-new website. This news comes on the heels of its Series C funding round of $38 million – bringing its total funding to over $70 million – and recent announcement it was awarded a patent for its AI and machine […]
[READ MORE]
Hulsbosch has created the brand strategy, positioning, naming, logo, identity, tone-of-voice, and complete brand implementation for Australia’s newest superannuation fund. Called “Spirit Super”, and with approximately $23 billion under management and 326,000 members across Australia, the fund has been brought about as a result of a merger between motor-trades fund MTAA Super and Tasmanian fund […]
[READ MORE]
