Chicago Fire Rebrands with New logo and Identity

Chicago Fire has revealed its new primary logo and brand identity as the American soccer club readies for its 2020 move to a new stadium, namely, Soldier Field. As part of the new identity, the team will now be formally known as Chicago Fire Football Club, with Chicago Fire FC serving as the Club moniker […]
[READ MORE]

Binghamton Devils Reveal New Logo Design

The Binghamton Devils have unveiled all-new logos and uniforms ahead of the 2017–18 season. Formerly based in Albany, where they were called the Albany Devils, the Devils recently relocated to New York’s Broome County, and are set to commence play in the American Hockey League (AHL) this coming October, where they will serve as the top minor […]
[READ MORE]

Believe In Brands London Energy Company, ‘Loka’

Greenwich Peninsula has been described by London Mayor Boris Johnson as “one of the most exciting regeneration projects in Europe.” When complete, the 160-acre site around the O2 will include some 10,000 homes and 3.5 million square feet of commercial space. Included in the development is a District Heat Network that will generate and supply […]
[READ MORE]

SEAT Unveils New Logo in Paris

SEAT has officially unveiled its new logo at the 2012 Paris Motor Show this morning, alongside the introduction of the all-new Leon. The new corporate identity marks the beginning of a new era for SEAT, and comes as the company attempts a new product offensive that has included the premieres of the Mii city car […]
[READ MORE]