Kashi Unveils New Logo and Packaging

American food brand Kashi is launching a new and refreshed brand identity created in partnership with design agency, Jones Knowles Ritchie. Initial changes will be reflected across the company’s logo and packaging portfolio. With an entire portfolio of Non-GMO Project Verified products and ever-increasing organic offerings, Kashi says it sought to develop packaging to better reflect […]
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Nike Unveils ‘BIKETOWN’ Visual Bike Identity

Nike has announced a new partnership with its home-town city of Portland. The Portland Bureau of Transportation has officially confirmed the sportswear brand as the title sponsor of the city’s new bike share system. The agreement is valued at $10 million and has an initial term of five years. The bike share program and bicycles will be called […]
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