Fashion Brand Balmain Unveils All-New Logo Design

Luxury French clothing label Balmain has unveiled a new logo design as part of a rebranding program – the first in the company’s nearly 80-year history. “Having been the Creative Director of this house for eight years, I’m not about to tear down traditions or break rules simply for the sake of breaking them,” said […]
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Chef Damien Transforms DS Car Logo into Chocolate Dessert

Chef Damien, co-founder of the website 750g, has created an original Easter pastry which is said to have been inspired by the “olfactory identity” of Citroën’s DS sub-brand. Consisting of a cardamom and ginger biscuit topped with a dome of chocolate in which citrus fruits are inserted, the “DéeSse” is claimed to echo the scent diffused […]
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