Labelling Software Company Loftware Reveals New Logo

Loftware, which is said to be the largest labelling software company in the world, has revealed a new look, solidifying the unification of Loftware and Nicelabel into one integrated Loftware global brand. The refresh comes after a busy year for the company, in which it claims to have experienced record growth in customer sales and […]
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Italian Football Federation Introduces New Logo

Italian football’s governing body, the Federazione Italiana Giuoco Calcio (FIGC), has this past week introduced an all-new logo design. The new badge was officially revealed on Monday night by FIGC president Gabriele Gravina at Garage Italia, a historic service station turned creative workshop located in Milan. He was joined on stage by Lapo Elkann, president […]
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Chicago Fire FC Unveils New Logo Ahead of 2022 Season

American soccer outfit Chicago Fire FC has revealed a new primary logo and visual identity following what it says was a long “fan-focused” project that reportedly saw over 20,000 club fans, supporters, and Chicagoans at large play a role in shaping the new look. Created by football logo specialist Matthew Wolff, the new crest’s core […]
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P&W Creates Logo and Packaging for ‘VITASMART’

Pemberton & Whitefoord LLP has designed the logo and packaging for a new range of female supplements called “VITASMART”. The identity and branding aims to stand out in the growing vitamins, minerals, and supplements (VMS) category, and features a distinct brand marque in the form of a ‘V’ with wings, which is claimed to indicate […]
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Arc Publishing Rebrands as ‘Arc XP’, Unveils New Logo

Arc Publishing, a digital platform that is claimed to power over 1,500 websites in 24 countries that reach more than 1.5 billion unique visitors monthly, has announced it has become “Arc XP”. What started life as a digital content management system (CMS) powering The Washington Post, has grown in the six years since entering the […]
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SomeOne Rebrands London’s Belgravia

SomeOne has created a new look for Belgravia, one of London’s most sought-after and wealthiest areas. The Duke of Westminster’s property company, Grosvenor Estates, which owns a large chunk of Belgravia as well as Mayfair, chose SomeOne to strategically review, redesign, and launch the neighbourhood’s new branding. “Research showed that the district was considered too […]
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Inter Milan Unveils New Logo and Identity

Italian football giant Inter Milan has launched its new logo and visual identity, which will be used as of the 2021/22 season. Created by Munich-based graphic design studio Bureau Borsche, the refreshed logo harks back to the Serie A side’s original badge, which was designed by illustrator Giorgio Muggiani, one of the founders of the […]
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