Thompson Brand Partners Rebrands ‘Harrogate Spring Water’

Thompson Brand Partners has created a new identity for Harrogate Spring Water, taking inspiration from Harrogate’s history of drawing water, which can be traced back to 1571. The consultancy was approached six months ago according to Thompson Brand Partners founder and creative director Ian Thompson, who says: “Harrogate was the first place in the world […]
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Logic Design Creates New Identity for Elf Oil

French studio Logic Design has created a new identity for well-known oil and lubricant brand Elf, which is owned by the Total Group. Total engaged Logic Design to reinforce Elf’s branding with a specific request to express more strenuously the technical skills of its automotive lubricant range. The agency subsequently designed a new graphic architecture […]
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Pearlfisher New York Designs New Identity for ‘The Dieline’

Global branding agency Pearlfisher has created the new brand and identity design for The Dieline, one of the most popular packaging design websites in the world. Developed by Pearlfisher’s New York studio, the new identity consists of a refined wordmark accompanied by interchanging package icons. Pearlfisher says the refreshed branding and identity will enable and […]
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Identity Design for ‘Kitchen Lab’ Restaurant

Kitchen Lab is a casual fusion restaurant located in Daejeon, one of South Korea’s major cities and the science hub of the region. The restaurant’s brand identity incorporates the city’s historical background as well as distinct regional characteristics. The words laboratory and kitchen were combined to create an intuitive and inviting name. For the logo, […]
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Branding and Packaging Design for ‘Odette Toilette’

Odette Toilette is the perfume lover behind Scratch+Sniff events. Under the banner of providing olfactory ‘adventures’ for both perfume experts and those new to fragrance alike, her events offer unusual ways of discovering the world of scent. London-based agency Design Friendship, headed by friends Natasha Shah and Chris Hilton, designed Odette Toilette’s identity and stationery […]
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