Merced College Unveils New Logo Design

Merced College, a community college located in Merced County in California, has unveiled an all-new logo design as part of a branding refresh. Designed by the Jeffrey Scott Agency of Fresno, the new logo modernises and refocuses the visual representation of the College, and is said to have come after a year of market research […]
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West Coast Eagles Reveal New Logo Design for 2018 Season

The West Coast Eagles, a professional Australian rules football club based in Perth that currently plays in the Australian Football League (AFL), has revealed a new logo and playing uniform. The logo design that the club has featured since 2000 is said to have undergone an extensive review in the last 12 months, with the […]
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All-New Italy National Football Team Logo Unveiled

The Italian Football Federation (FIGC) has officially unveiled its all-new logo ahead of the 2018 World Cup. The refreshed logo design includes the Italian flag surrounded by Azzurri blue, with the word Italia written in gold across the top. There is also the inclusion of four stars that symbolise the country’s four World Cups wins in […]
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GREEN & BLACK’S Chocolate Gets New Look by Bulletproof

The New York office of strategic branding agency Bulletproof has created a new identity and packaging design for GREEN & BLACK’S. Owned by Mondelēz International, the ‘premium’ chocolate brand originally launched in the UK in 1991. Bulletproof was enlisted in January 2016 to create a “vibrant and cohesive” look for its new Pure Dark and […]
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Texas State University Reveals New Logo Design

Texas State University has revealed an all-new logo design that utilises the educational institute’s abbreviation TXST. However, the new wordmark will not be replacing the current “Supercat” logo. Created by an in-house marketing team working in collaboration with Texas State Athletics, the university’s official sports department, officials are keen to stress that the new logotype is […]
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Indiana Pacers Reveal New Logo Designs for 2017-18 Season

American basketball team the Indiana Pacers have officially unveiled the first phase of a brand refresh, built around a new platform dubbed “We Grow Basketball Here”. The updated look incorporates newly-designed white and blue uniforms, a new playing court, as well as two new logos – a state icon and seal for basketball in Indiana. […]
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Designer Marçal Prats Rebrands the Barcelona Century Hotel

Spanish designer Marçal Prats has rebranded Barcelona Century, a hotel located in the famous L’Eixample district of Barcelona. Pronounced ‘lay-sham-pluh’ and meaning, literally, “extension” in the Catalan language, L’Eixample was constructed in the late 19th and early 20th centuries and is therefore considered to be the ‘newer’ part of Barcelona. As one of the earliest examples […]
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