Jon Smith Subs Unveils New Logo Design

South Florida-based sub sandwich franchise, Jon Smith Subs, is moving into 2021 with a refreshed identity. The rebranding, which entails the unveiling of a new “modern retro” design, forms a key element of the franchise’s current growth strategy. The re-branding is accompanied by an all-new logo, refreshed interior design elements, a new website, and a […]
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Upwork Rebrands, Reveals New Logo Design

Freelancing platform Upwork has unveiled an all-new logo, tagline, and global campaign as part of a major branding overhaul. Both the rebrand and campaign were developed and executed by creative agency, Alto, along with a team of freelancers, all of whom are said to be a part of Upwork’s ‘work marketplace’. “The rebrand is celebrating […]
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Arc Publishing Rebrands as ‘Arc XP’, Unveils New Logo

Arc Publishing, a digital platform that is claimed to power over 1,500 websites in 24 countries that reach more than 1.5 billion unique visitors monthly, has announced it has become “Arc XP”. What started life as a digital content management system (CMS) powering The Washington Post, has grown in the six years since entering the […]
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Baltimore Museum of Art Reveals New Logo and Identity

The Baltimore Museum of Art (BMA) has unveiled a new logo and identity as part of a major branding overhaul. BMA’s marketing bosses reportedly spent four months in 2019 interviewing colleagues, trustees, docents, volunteers, museum visitors, Baltimore residents, and tourists in an effort to understand how the BMA is perceived. “We spent a lot of […]
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SomeOne Rebrands London’s Belgravia

SomeOne has created a new look for Belgravia, one of London’s most sought-after and wealthiest areas. The Duke of Westminster’s property company, Grosvenor Estates, which owns a large chunk of Belgravia as well as Mayfair, chose SomeOne to strategically review, redesign, and launch the neighbourhood’s new branding. “Research showed that the district was considered too […]
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codedpr Reveals New Name and Logo

Los Angeles-headquartered marketing communications company Coded Agency has revealed a strategic overhaul of its branding and website following what it says is steady growth and expansion into Europe. Formerly known as codedpr, it was originally founded in 2015 and subsequently grew to become an agency of record for a range of lifestyle, fashion, beauty, fitness, […]
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University of Arkansas – Fort Smith Unveils New Logo

Following more than a year of research, analysis, and design, the University of Arkansas – Fort Smith (UAFS) has officially unveiled its refreshed branding. The latter includes an all-new logo that features a lion with a forward gaze and full mane standing atop a stone foundation with a river formed out of negative space; the […]
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