Staples Reveals New Logo Design

Office supply retailer Staples has revealed an updated logo as part of a major brand refresh. After well over a quarter-century of being known for its slanted “L” logo, the American company is introducing an all-new design that grants the staple a more prominent role, set in what is described as “a friendly and approachable” […]
[READ MORE]

B&B Studio Designs New Kids’ Range for Kabuto Noodles

Instant noodle brand Kabuto has released a new range of noodle pots targeted specifically at kids, with design by London-based branding agency B&B studio. Following feedback from their consumers that many parents were giving the noodle pots to their children as an after-school snack, the company asked B&B to craft a new kid-friendly range extension […]
[READ MORE]

Studio Output Rebrands Intelligence Squared

Studio Output has completed the rebrand of Intelligence Squared – a London-headquartered media company that organises live debates and other cultural events around the world covering politics, technology, science and the arts. The refresh includes the introduction of an updated word mark as well as an all-new website design. “To complement the intelligent content, Output […]
[READ MORE]

Ritz Relaunches with New Logo and Packaging by Bulletproof

Mondelēz International has worked with the London office of global branding agency Bulletproof to refresh the logo and packaging design for its Ritz snacking portfolio, as part of an overall relaunch of the famous cracker brand. Despite Bulletproof having already created the pack design for Ritz back in 2013, marketing bosses at Mondelēz felt the […]
[READ MORE]

U.S. Bank Wells Fargo Unveils New Logo Design

Wells Fargo, the fourth-largest bank in America, has unveiled a refreshed logo and visual identity as part of a new marketing push dubbed “This is Wells Fargo”. Developed in collaboration with advertising agency BBDO-San Francisco, the new publicity blitz follows on from the 2018 “Re-established” campaign and “demonstrates the company’s ongoing progress in building a […]
[READ MORE]

Communication Agency ‘bro’ Rebranded by Greenspace

One of Scandinavia’s biggest communications consultancies bro, whose clients are said to range from global businesses to NGOs, has unveiled a complete re-brand with a new name, strategy, brand identity and website by London based creative agency Greenspace. The re-brand it is claimed will mark the start of a new era for bro, who recently […]
[READ MORE]

New Toyota Supra Gets Racetrack-Inspired Logo Design

Japanese carmaker Toyota has unveiled its all-new Supra, with the iconic sports car making a comeback after nearly two decades. The 2020 Toyota GR Supra made its official global debut this week at the 2019 Detroit Auto Show, returning to the U.S. market following a hiatus of 21 years – and when it arrives in […]
[READ MORE]