Terex Trucks Reveals New Name and Logo Design

Scottish articulated hauler specialist Terex Trucks has rebranded to “Rokbak”, which represents the first significant identity refresh for the firm since 1968, prior to which it traded as the Euclid Road Machinery Company. Headquartered in Motherwell, the Volvo Group-owned business makes off-road articulated dump trucks that are used in mining, quarrying, and construction applications; it […]
[READ MORE]

A Design Fit for Kings – Korol

Serbian graphic designer Nemanja Čubrović completed this branding project for a business providing financial advice and wealth management services. He explains the brief as follows: “The name came quite easily from the owner’s Slavic origin and his words: ‘We want to be kings among our competitors’ – Korol (meaning the king). They wanted a bold […]
[READ MORE]