WIC Gets New Logo and Identity by Sullivan

The National WIC Association has unveiled a refreshed visual identity as part of a new ad campaign, designed and strategised by brand engagement firm Sullivan. WIC is claimed to be the US’ most successful and cost-effective public health nutrition program, providing over 8 million mothers and their young children with food, nutrition education and community support. The relationship began earlier […]
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PizzaExpress’ ‘Artisana’ Range Gets Packaging by Bulletproof

PizzaExpress has made its first move into the frozen category with the launch of Artisana, an exclusive range for frozen retailer, Iceland. Following their work on the redesign of the PizzaExpress ‘At Home’ retail packaging earlier this year, strategic brand and packaging design agency Bulletproof was appointed to create the packaging design for this new […]
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UEFA EURO 2020 Logo Unveiled

The countdown to UEFA EURO 2020 has officially started with the newly-elected UEFA president, Aleksander Čeferin, together with the chairman of the English Football Association, Greg Clarke, and the mayor of London, Sadiq Khan, having unveiled the tournament’s visual identity and the London host city logo at a ceremony at London City Hall. The bridge, […]
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Bulletproof Creates Packaging for Warburtons ‘Protein’ Range

Strategic brand and packaging design agency Bulletproof has created the branding and packaging design for Warburtons Protein, a new range from the UK’s largest bakery brand. The agency was appointed to the project by Warburtons’ innovation team in April this year. Launched to meet the growing trend of high protein products and appeal to consumers […]
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Industry Creates Identity for New Maritime Brand Gas4Sea

Global brand consultancy Industry has developed a brand positioning and identity for Gas4Sea. ENGIE, Mitsubishi Corporation and NYK Line have launched Gas4Sea as the single voice to the market for their joint global marketing approach of liquefied natural gas (LNG) as a maritime fuel via ship-to-ship transfer. “In its first foray into the maritime sector, […]
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& SMITH and We All Need Words Create Identity for Elderbrook Drinks

David Folkman and Craig Jones quit their jobs at Innocent Drinks to start Elderbrook Drinks last year. Their new brand, created by & SMITH and We All Need Words, aims to call out the overclaims of big sugary soft drinks and squash, and simultaneously mocks the latest health fads. The identity also showcases the work of […]
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UKCloud Gets New Branding by Mr B & Friends

Brand, creative and digital agency Mr B & Friends has revealed the new brand identity for UKCloud just as the cloud services company tops the Tech Track 100 league table. UKCloud, which was formerly known as Skyscape Cloud Services, crowned the leaderboard of this year’s Sunday Times Hiscox Tech Track 100 league table, which ranks […]
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