Chevrolet Reveals Name and Logo of New Vehicle Range

U.S. carmaker Chevrolet has confirmed that its all-new range of medium-sized pick-up trucks launching in late 2018 will be branded “Silverado”. The announcement came during Chevrolet’s Truck Centennial event, which kicked off a 100-day celebration of the first century of Chevrolet pickups. However, the Silverado nameplate is not new; it is already in use after […]
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First Air Unveils New Logo and Livery

First Air, Canada’s northern airline, has revealed a total makeover of its brand after 71 years. The updated identity features a modern version of the iconic Arctic symbol, the Inuksuk. The company says it wants the new look to be representative of the people and land of the Arctic. Members of the Inuit community are also said […]
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SomeOne Rebrands The Inner Temple

SomeOne has completed the rebranding for The Honourable Society of the Inner Temple, commonly known as The Inner Temple, which is one of the four Inns of Court (professional associations for barristers and judges) in London. To be ‘called to the Bar’ and practise as a barrister in England and Wales, an individual must belong to […]
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Germany EURO 2024 Bid Logo Revealed

2,076 submissions, 990 designers, 82 countries, but just one winner – the German Football Association (DFB) have unveiled their official EURO 2024 bid logo. After the thousands of entries from all around the world were whittled down to a shortlist by a jury, the nation then voted for their favourite on the FUSSBALL.DE website. 44 […]
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Virginia Tech Unveils New Logo Design

Virginia Polytechnic Institute and State University, popularly known as Virginia Tech, has revealed an all-new academic logo. The new design adopts the familiar “flying VT” of the university’s athletic department logo, which remains unchanged. “The lettering reflects the VT-shaped educational experience. The vertical bar of the T represents disciplinary depth, while the horizontal bar reflects the […]
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Carter Wong Creates New Branding for Fishing Giant, Norebo

International fisheries group Norebo has unveiled new identities for two of its sub-brands, with design by multi-disciplinary studio Carter Wong. The agency has delivered an end-to-end project, encompassing initial strategy and naming, fresh branding and a new look and feel for the Atlantika and Ocean Trawlers brands; the former, which provides fish fillets to chefs, […]
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Idaho Steelheads Reveal New Logo Design

Professional ice hockey team the Idaho Steelheads have unveiled an all-new logo design ahead of the 2017–18 ECHL season, which officially gets underway tomorrow. The team has revealed both a refurbished primary logo that will be used this season, as well as a new secondary logo that will be utilised on alternate jerseys going forward. The Steelheads’ […]
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