Software Company ABBYY Unveils New Logo and Identity

Software company ABBYY has revealed its new corporate brand identity, featuring a revised logo along with new illustrations and a modernised colour scheme. The new brand design, which has been created in collaboration with Russian brand and design agency Shuka, has one main graphic, which features an unfolding shape that transitions from one design to […]
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FinTech Company MSTS Rebrands as ‘TreviPay’

MSTS, a global B2B payment and credit solutions provider, has today revealed an all-new brand identity and name – “TreviPay”. The Kansas-headquartered company says the new branding reflects its role as the preferred B2B payment provider for a number of leading Fortune 500 companies such as Alibaba, as well as other small- to mid-sized businesses. […]
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KBRA Launches New Brand Identity with Redesigned Logo

Kroll Bond Rating Agency (KBRA), a global credit rating agency, has announced the launch of its new corporate brand identity that features a redesigned logo and website. The rebrand coincides with KBRA’s 10-year anniversary, as the New York-headquartered company continues to evolve its service offerings across new platforms and broaden its global footprint with five […]
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Restaurant Tech Company Fishbowl Reveals New Identity

Personica, a marketing and analytics platform created specifically for restaurants, has launched its new identity, changed from its former brand Fishbowl. Founded 20 years ago by a team of restaurant professionals who wanted a better way to connect with their guests, the Fishbowl brand claims to have invented the “eClub” – effectively an email marketing […]
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Insurance Broker Acrisure Reveals New Logo

Acrisure, said to be one of the world’s top-10 insurance brokers, has unveiled its new logo and brand identity, which is claimed to support the company’s drive “to become the most tech-enabled insurance broker in the world”. Visually, Acrisure’s new logo is an evolution of its legacy mark while it also acknowledges the brand’s efforts […]
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Exit Strategies Reveals New Name and Logo

Mergers and acquisitions consulting firm Exit Strategies has announced it has rebranded as The Exit Group. As well as a name and logo change, the Nevada-headquartered company has also added two new senior professionals to its team, namely, Zepher Loesch as a partner, and Reece Cronin as a senior vice president. “The Exit Group has […]
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Sock Manufacturer Renfro Reveals New Logo

Renfro Corporation, a leading manufacturer and marketer of some of the world’s most famous sock brands, has rebranded to Renfro Brands. The name change is accompanied by a new visual identity, inclusive of a redesigned logo, and the launch of a new direct-to-consumer marketplace called “Loops & Wales”. The new look has been developed by Bruce […]
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