Litehouse Unveils New Logo and Packaging

Litehouse, said to be the number-one refrigerated salad dressing brand in the U.S. and Canada, has unveiled a refreshed packaging design for its core line of dressings and dips. A modernised Litehouse logo prominently features the brand’s famous lighthouse design, but the previous glass jars and bottles have been retained to help consumers recognise their […]
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Carter Wong Creates New Branding for Fishing Giant, Norebo

International fisheries group Norebo has unveiled new identities for two of its sub-brands, with design by multi-disciplinary studio Carter Wong. The agency has delivered an end-to-end project, encompassing initial strategy and naming, fresh branding and a new look and feel for the Atlantika and Ocean Trawlers brands; the former, which provides fish fillets to chefs, […]
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Robot Food Rebrands Feel Good Drinks

Robot Food has rebranded British drinks label Feel Good, with the new look encompassing a revised identity and packaging design. Setting their sights on a new millennial target, bosses at Feel Good say the company needed to rethink and refresh. And after being purchased by Nichols PLC (owner of Vimto), the business was in a position for […]
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B&B Studio Unveils New Branding and Packaging for Snact

B&B studio has created the new branding and packaging for Snact, a fruit snacks manufacturer that claims to be on a mission to reduce food waste in the UK. Every day, 4.4 million apples and 1.4 million bananas are said to be thrown away in the UK, often for being an unusual or ‘ugly’ shape. […]
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GREEN & BLACK’S Chocolate Gets New Look by Bulletproof

The New York office of strategic branding agency Bulletproof has created a new identity and packaging design for GREEN & BLACK’S. Owned by Mondelēz International, the ‘premium’ chocolate brand originally launched in the UK in 1991. Bulletproof was enlisted in January 2016 to create a “vibrant and cohesive” look for its new Pure Dark and […]
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Offthetopofmyhead Unveils New Logo for McCabe’s Coffee

Offthetopofmyhead has created the new logo and graphic identity for Irish coffee brand, McCabe’s. The latter is said to be one of the original coffee roasters in Ireland; their first roastery was set up by Clive McCabe in 1997 and they’ve expanded since Stephen McCabe took over the business from his father. While Offthetopofmyhead designed the new […]
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Safari Sundays Rebrands Amagansett Sea Salt

Creative agency Safari Sundays has rebranded Amagansett Sea Salt, including brand story, messaging, logo design, packaging design, and new product formulation. As the salt of choice for the likes of Eleven Madison Park, which is routinely voted as one of the best restaurants in the world, Amagansett Sea Salt is considered to be no ordinary […]
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