Marenco Swisshelicopter Unveils New Name and Logo

Marenco Swisshelicopter (MSH), the Swiss helicopter manufacturer, has unveiled its new name, logo and brand design. During a special inauguration event held at its recently completed corporate-come-engineering facility, the company’s CEO, Andreas Loewenstein, introduced “Kopter” to customers, suppliers, partners and staff. “Our new name provides us with immediate recognition. It allows us to own a […]
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Seymourpowell Designs Brand Identity for Heston Blumenthal’s  ‘The Perfectionists’ Café’

Product design consultancy Seymourpowell has created the branding for Heston Blumenthal’s new restaurant The Perfectionists’ Café. Opening this month, The Perfectionists’ Café will be a focal part of the newly redeveloped Heathrow Terminal 2 – The Queen’s Terminal. Seymourpowell was responsible for a full implementation of the brand across brand identity, signage, restaurant stationery and […]
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Rebranding for Rice Producer, ‘Molino Rojo’

Peruvian rice producer Molino Rojo has recently undergone a complete brand refresh. The makeover includes an updated logo-mark as well as revitalised packaging. Established since 1991, Molino Rojo forms part of the Compañía de Alimentos de América (CADA) group, which holds around 50 per cent of the Peruvian rice market; CADA in turn was acquired […]
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