Online Dating Site Match Launches New Look by COLLINS

Online dating giant Match has unveiled a refreshed logo and app as part of a brand makeover by COLLINS. The agency says it worked extensively with the organisation’s executive, product, design, and marketing teams to create a new look for the now 25-year-old brand. “Across all touchpoints, ‘Match’ itself became a simple statement and a […]
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Advertising Agency Ogilvy Unveils New Logo and Branding

Global advertising and marketing agency Ogilvy has this week revealed a new logo and brand identity as part of a major organisational restructure. Created in collaboration with design agency COLLINS, the new logotype is claimed to reference company founder David Ogilvy’s favourite typeface, Baskerville. “The visual identity system has its roots in Ogilvy history. The new logo transitioned […]
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Cablevision Unveils New Optimum Logo

We have just received this press release from Cablevision Systems Corp., (NYSE: CVC). The company has today unveiled a new Optimum logo and the company’s first branding campaign in nearly 10 years, focused on customers and the meaningful connections enabled by the company’s Optimum products and technology. The initial flight of television advertising will begin […]
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