UK branding practice SomeOne has created the new logo and identity for young up-and-coming British racing driver, Jack Manchester. After becoming one of the youngest pilots to fly solo in both a helicopter and an aeroplane at the age of just 17, Jack subsequently turned his attention to motor racing. His 2017 season culminated in […]
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The new logo and insignia for the upcoming eleventh season of Doctor Who has been unveiled. Officially revealed by actress Jodie Whittaker – a.k.a. the “13th Doctor” – at a special press event in Liverpool, the new logo has been created by design agency Little Hawk. The fiery, gold-coloured wordmark – launched along with an […]
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Pentagram has rebranded Amherst College, a private liberal arts college founded in the Western Massachusetts town of Amherst all the way back in 1821. The academic institution originally took its name from the town and the town in turn took its name from Lord Jeffery Amherst, a colonial-era military figure. However, recent historical investigation has […]
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Here Design has created the new brand identity for Redemption Roasters – a coffee business that operates a training programme with inmates at Aylesbury Young Offenders Institute. Through a partnership with the UK’s Ministry of Justice, the company operates a roastery and barista academy within HMYOI Aylesbury, delivering freshly roasted beans to their coffee shop […]
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Record-breaking NFL star, Tom Brady, has collaborated with Aston Martin’s Q by Aston Martin bespoke division to produce the Vanquish S Volante ‘Tom Brady Signature Edition’. Strictly limited to just 12 units, each car will also bear Tom’s signature on the sill plates as well as featuring a specially designed ‘TB12’ logo on a fender […]
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After more than 75 years, American company Green Textile is rebranding to Signet Mills. While ownership remains the same, bosses at the South Carolina-headquartered business say the rebrand aims to align the company’s name with its “value proposition”. “The new branding is built around the concept of signet rings, used for thousands of years as a […]
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The New York office of strategic branding agency Bulletproof has created a new identity and packaging design for GREEN & BLACK’S. Owned by Mondelēz International, the ‘premium’ chocolate brand originally launched in the UK in 1991. Bulletproof was enlisted in January 2016 to create a “vibrant and cohesive” look for its new Pure Dark and […]
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