SomeOne Creates Branding for ‘Hello Student’

Design agency SomeOne has created the new branding for student accommodation specialist, Hello Student. Said to be one of the UK’s largest providers of student housing, the company builds and manages property for students all over Britain. The designers say the visual brand identity needed to veer away from “brash colours and geometric ‘hip’ branding”. “This is an adult […]
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SomeOne Creates New Identity for Travel Brand, LeBoat

SomeOne has rebranded Europe’s largest fleet of leisure boats for the first time in a decade. Said to be Europe’s number one leisure boating brand, LeBoat currently offers the largest fleet of custom built riverboats in the whole of Europe. 41 different boats are available, accommodating 2 to 12 passengers. LeBoat is in turn part […]
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Oktan Orangeriet Creates Identity for UCI Cycling Race

Norwegian agency Oktan Orangeriet has designed and developed the concept and visual identity for cycling’s 2017 UCI Road World Championships, which are scheduled to take place in Bergen next September. With 1,150 participants from 80 nations, 500,000 spectators, and a reported 300 million TV viewers, it is considered to be one of the largest sporting […]
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The Union Cycliste Internationale Gets New Brand Identity

The Union Cycliste Internationale (UCI) has released a new brand identity in an effort to modernise the image of the organisation. Designed by London-based branding agency SomeOne, the new visual identity is central to the update. The rainbow stripes – which are synonymous with the UCI World Champions – are a prominent feature of the […]
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SomeOne Repositions Luxury Travel Brand ‘Sovereign’

Luxury holiday company Sovereign has repositioned the 43 year old organisation in a move to differentiate itself from what it says is a “cluttered” luxury market. The rebrand sees Sovereign reveal a new visual identity based on the strap-line ‘Paradise Found’. This will be followed by a marketing campaign aimed at underlining the company’s position […]
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SomeOne Rebrands Thameslink

Design agency SomeOne has created new branding for the Thameslink and Great Northern train operating companies. It follows the rebranding of the South Eastern network. All part of GTR (Govia Thameslink Railway), the bid for the networks was won from First Capital Connect back in May 2014. The GTR network includes the new Thameslink and […]
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SomeOne Creates Identity for Mobile Banking Brand, ‘Zapp’

SomeOne has created the brand and visual identity for Zapp – a new mobile payment system owned and developed by payments company VocaLink. Zapp enables people to make real-time payments using their mobile phones without having to share account information with third parties, which is said to make it more secure. “The brand world centres […]
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