Pentagram’s John Rushworth has developed a brand strategy and visual identity for Ten Trinity Square, a redevelopment of the former Port of London Authority building in the City of London consisting of a private members club, 41 luxury residencies and a Four Seasons hotel. It is the first investment of Chinese conglomerate Reignwood, outside of […]
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Global strategic branding firm Siegel+Gale has revealed a refreshed brand platform for Sandaire Investment Office, which includes the launch of a redesigned website. Sandaire engaged Siegel+Gale to merge their two investment offices – SandAire and Lord North Street Private Investment Office – into one unified brand. The company, which was originally founded in London in […]
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TheStreet is a digital financial media company whose network of digital services provides users with a variety of content and tools through a range of online, social media, tablet and mobile channels. The company was co-founded by American TV personality Jim Cramer, the popular stock market analyst of “Mad Money” fame, and in addition to […]
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Brand Me Crypto is a recently launched logo design contest being sponsored by Bitcoin-friendly payment processor Vogogo and cryptocurrency exchange Cryptsy. Starting with one Bitcoin in 2009, followed by the development of alternative coins, cryptocurrency is a payment network that is expected to grow in the coming years. However, it presently stands without an overarching […]
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Vistra Group, a major corporate service providers of international incorporations, trust, fiduciary and fund administration services, has announced the launch of a refreshed brand that unites Vistra and OIL, the group’s main internationally operated brands under the same family. The rebrand marks the beginning of a new chapter in the Group’s strategic development and culminates […]
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London-based creative communication specialists Frank, Bright & Abel (FB&A) have created a new brand positioning for the CIPD – the professional body for HR and people development. The scope of work carried out by FB&A – including messaging, tone of voice and visual brand – was said to have been informed by the CIPD’s newly-defined purpose: “Championing Better […]
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Guidepoint Global, a global expert network, has recently announced a revitalised brand, including a shortened name, new logo, and modernised website. “After a top-to-bottom self-examination across Guidepoint’s worldwide offices, we’ve developed a new image that we feel reflects our brand’s purpose, promise, and the values that unite our employees in service of our clients,” said […]
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