American baseball team the Milwaukee Brewers have revealed a new logo and uniforms that will be worn beginning with the club’s upcoming 50th anniversary season in 2020. Designed in collaboration with Mississippi-headquartered agency RARE Design, the new logo is a modernised version of the team’s famous “ball-in-glove” logo that was first introduced in 1978. Subtle […]
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Warner Chappell Music (WCM) has revealed a new logo design and brand identity as part of a major rebrand. The changes follow what is being claimed as “the beginning of a new era” for the global music publishing giant, which recently introduced its new leadership duo of Co-Chair & CEO Guy Moot and Co-Chair & […]
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Choice Hotels has unveiled refreshed logos for four of its midscale brands, namely, Quality Inn, Clarion, Sleep Inn, and MainStay Suites. The company, which is one of the largest hotel chains in the world and which is also celebrating its 80th anniversary this year, says the new logos have been designed “to reflect both the […]
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Branding consultancy Pentagram has created the new identity for online luxury fashion retailer, Mytheresa. Although the Munich-headquartered business has a history stretching back over 30 years, it presently conducts most of its business through a website that it launched back in 2006. The designers at Pentagram say the refreshed identity aims to bring “simplicity and […]
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American baseball team the Miami Marlins have unveiled an all-new logo design as well as new uniforms. The club, which was known as the “Florida Marlins” when it was founded back in the 1990s, currently competes in Major League Baseball (MLB), North America’s oldest professional sports league. The team’s refreshed primary logo features not only […]
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The name and logo design of Memphis’ newest professional sports team has been officially revealed. Starting from next year, Memphis 901 FC will represent the famous Tennessee city in the United Soccer League (USL), the North American equivalent of the EFL Championship here in the UK. The club’s neon-inspired logo is said to pay homage […]
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The College of William & Mary, which is the second oldest university in America, has unveiled a refreshed brand, including an all-new set of logos, for its athletics department. The intention behind the redesign is to align the sports department’s visual identity more closely with the university’s main logo and branding. As such, the previous […]
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