Caterham Group Unveils New Corporate Logo

British car maker Caterham has unveiled its new branding, designed to spearhead the Caterham Group’s continuing international expansion and diversification into new sectors. The new corporate identity features a new selection of green tones and a coloured Union Flag emblem, all reflecting Caterham’s British heritage. Since Malaysian entrepreneurs Tony Fernandes and Datuk Kamarudin Meranun purchased […]
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Harley-Davidson Riding Club Unveils New Logo

Members of the Harley Owners Group, the official riding club of Harley-Davidson, have chosen a new logo for the world’s largest rider club. More than 100,000 H.O.G. members around the world voted online and overwhelmingly selected the winning logo over several proposed designs, says Harley-Davidson. The new design aims to capture the spirit of the […]
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Typographic Branding: Harley-Davidson Apparel

Graphic designer Bobby Haiqalsyah has created a range of t-shit designs for famous American motorcycle brand Harley-Davidson. Haiqalsyah was commissioned by Bravado agency and worked under the art direction of Robert Charissimo. The t-shirts feature a set of different and carefully customised logotypes, most of which evoke a vintage American feel. Some of the typographic […]
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