d.studio Brands New Magazine Marketing Body, ‘Magnetic’

d.studio has created branding and advertising for Magnetic, the new marketing body for magazines in the UK. “The name and brand identity was built on the idea of ‘the power of attraction’, which is an intrinsic quality of magazines and reflects their ability to attract highly engaged people bound by a common interest,” explain the […]
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The Allotment Create New Branding for Bauer Place Radio

Bauer Radio has revealed a new multi-platform brand identity system for its Place local radio portfolio across the UK. The new identity system and brand, designed by The Allotment, will be applied to more than 17 regional radio brands and more than 43 individual radio stations. The new identity system with ‘YOUR’ at the heart […]
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Pearlfisher Futures Launches ‘Futures Modes’ Reports

International brand design agency Pearlfisher is launching a series of Mode reports from their global Futures programme. The Futures programme sets out to understand change, inspire creativity and design for the future. Pearlfisher says its on-going collaboration with key opinion formers and influencers allows it to envision what change might mean for brands and consumers […]
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Pearlfisher New York Designs New Identity for ‘The Dieline’

Global branding agency Pearlfisher has created the new brand and identity design for The Dieline, one of the most popular packaging design websites in the world. Developed by Pearlfisher’s New York studio, the new identity consists of a refined wordmark accompanied by interchanging package icons. Pearlfisher says the refreshed branding and identity will enable and […]
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Yahoo has officially unveiled its new logo after showing 30 variations of the design over the course of the past month. “We wanted a logo that stayed true to our roots (whimsical, purple, with an exclamation point) yet embraced the evolution of our products,” Kathy Savitt, Yahoo’s chief marketing officer, said in a blog post […]
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Kathy Savitt, Yahoo! Chief Marketing Officer, has today announced that the internet company will be introducing a new logo next month on 4 September. In the meantime, a different iteration of the new identity will be displayed on the Yahoo! homepage each day before the official launch, in what Yahoo! is calling ‘30 days of […]
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APM’s ‘Marketplace’ Launches New Brand Identity

Marketplace, a popular suite of business/economic public radio programs produced and distributed by American Public Media (APM), has unveiled a new brand identity. The new visuals are the result of two years of audience research, one-on-one interviews with Marketplace listeners and direct user experience testing of its website. AMP hired Minneapolis based design firm Little, […]
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