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Houzz Unveils New Logo Design by Pentagram

By Editor March 8, 2018

Categories: Architecture, Design, Home & Garden

Pentagram has created a new logo for Houzz, a globalised ‘inspiration’ website that caters to both homeowners and home improvement professionals such as interior designers and architects.

The design refreshes the architectural “H” of the company’s original logo into an all-new symbol that is constructed with a sloping angle, which the designers claim evokes a modern roofline and therefore “makes the brand synonymous with the home”.

“Our goal for the new design was to create a friendly and memorable logo that clearly connects to our brand as the place that helps you create a home,” says Alon Cohen, Houzz president and co-founder. “We like the simplicity of the new identity, with an instantly recognisable ‘H’ and house.”

Pentagram
www.pentagram.com

Tags: Alon Cohen, green, H, house, Houzz, identity, logo design, Pentagram, rebranding

SEE ALSO:

  • Pentagram Designs New Logo for Ludwig Seufert
  • New York’s Cooper Hewitt Unveils New Identity by Pentagram
  • Pentagram Unveils Look for ‘The Mansion on Marylebone Lane’
  • Wildlife Conservation Society Gets New Identity by Pentagram
  • Pentagram Reveals New Logo Design for DC Comics
  • Pentagram Unveils New Identity for ‘Ten Trinity Square’

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