SUNY Plattsburgh Unveils New Logo Design

The State University of New York College at Plattsburgh, also known as SUNY Plattsburgh, has revealed a new primary logo design for its official athletics department. The new visual identity, which is centred around a cardinal bird mascot known as “Burghy”, will be seen across all teams and the campus as a whole beginning this […]
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Video Game Company Mastiff Reveals New Logo Design

Mastiff has revealed their new company logo that ushers in the brand’s 15th anniversary as a video game publisher. The new logo, which takes the form of an all-caps logotype set at an angle, comes ahead of several new titles that the company plans to launch later on in 2017. “Exactly fifteen years have passed […]
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To the Point Brands Hair Salon ‘Skyler London’

London-based agency To the Point has completed the branding for new hair salon Skyler London, which officially opens at the start of next month. The new business is the brainchild of Skyler McDonald, who has previously been awarded London Hairdresser of the Year and voted The UK’s Top Colour Expert by HAIR magazine. She has […]
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Pollitt & Partners Rebrand Land Securities as Landsec

Creative agency Pollitt & Partners has worked with Land Securities, said to be the UK’s largest listed commercial property company, to overhaul its brand to create Landsec. The business currently has a portfolio valued at over £14bn which includes some of the UK’s most recognisable assets including Nova, Victoria, Bluewater shopping centre and Trinity Leeds. […]
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Rakuten Unveils New Logos to Unify Global Brands

Japanese e-commerce and internet giant Rakuten has revealed a series of new logo designs as part of plans to unify its global branding. The rebranding coincides with the company’s 20th anniversary and with the launch of a new £47m a year shirt sponsorship deal with Barcelona football club. The new look includes a more compact […]
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Studio Output Helps Rebrand BBC Sport

Studio Output has helped rebrand BBC Sport, with the TV channel aiming to “harmonise” its look. “The previous guidelines were built for broadcast, not the multi-platform world BBC Sport now inhabits, so the team wanted to build coherence, cut-through and credit across all platforms: TV, online, social and marketing,” says the agency. Working together with […]
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Pentagram Rebrands U.S. Restaurant Chain, Tender Greens

Pentagram has rebranded U.S. restaurant chain, Tender Greens. With 24 branches currently in California, the business has undergone an identity overhaul as it plans to expand nationally in 2018. The refreshed look includes a new logo, custom font, mobile app, website, uniforms, packaging, and menus, as well as a restaurant redesign. “Tender Greens is a true […]
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