J.D. Byrider Unveils New Name and Logo as Part of Rebrand

J.D. Byrider, which claims to be America’s largest so-called “buy here, pay here” car dealership network, has announced a major rebranding. The makeover includes a top-to-bottom redesign of the company’s name, logo, website, and messaging, with the latter also including a new tagline, namely, “Buy. Finance. Drive on.” At the heart of the new brand […]
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Tourism Vancouver Unveils New Logo and Brand

Tourism Vancouver has revealed an all-new ‘compass’ logo as part of a major brand refresh. The new identity is said to have taken over a year to create, with the two-part project including a brand research and strategy element, led by travel and hospitality marketing firm MMGY, and a design phase involving the creation of […]
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Canadian Airline WestJet Unveils New Logo and Livery Design

WestJet – said to be Canada’s second largest air carrier – has unveiled a new logo and livery design. In terms of the refreshed logo, the font has been updated to Bliss, to give the WestJet wordmark “a more uniform and current style”. The logo also now uses a single colour to soften the regional […]
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Greenspace Rebrands Danish Mortgage Provider, ‘Totalkredit’

Greenspace has completed the rebrand for Danish mortgage giant Totalkredit, one of Denmark’s biggest banks. Owned by Nykredit, the business currently provides mortgage loans to nearly 40% of Danish home owners through a network of around 60 local and regional banks. “Totalkredit had successfully enabled Danish customers to own a home through their local banks since […]
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Travel Technology Show Given New Look by SomeOne

SomeOne has created the new branding and identity for Travel Forward, a three-day conference-come-exhibition held annually in London. Formerly known as the Travel Technology Show, the event is organised by the World Travel Market (WTM), which itself is claimed to be the leading global event for the travel industry. “Travel>Forward has had the progressive symbol […]
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Springetts Designs ‘Car Care’ Range for Astonish

The London Oil Refinery Company’s Astonish brand is relaunching its car care range for the UK and abroad, designed by Springetts Brand Design. Company bosses felt the Car Care range needed an update to bring it in line with the current masterbrand design and the new designs had to appeal to the range’s car-loving audience. […]
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SomeOne Rebrands UK FinTech Company, ‘MarketInvoice’

SomeOne has rebranded MarketInvoice, which is claimed to be one of the fastest growing UK FinTechs. Founded in 2011, the company is said to have already supplied over £1billion in funding to businesses big and small in the UK. SomeOne was approached to create a new strategy and refreshed approach to telling their story to […]
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