Chevrolet Reveals Name and Logo of New Vehicle Range

U.S. carmaker Chevrolet has confirmed that its all-new range of medium-sized pick-up trucks launching in late 2018 will be branded “Silverado”. The announcement came during Chevrolet’s Truck Centennial event, which kicked off a 100-day celebration of the first century of Chevrolet pickups. However, the Silverado nameplate is not new; it is already in use after […]
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SEAT Reveals Final Shortlist in Car Naming Contest

Alboran, Aranda, Avila or Tarraco. One of these four Spanish place names will designate SEAT’s future third SUV model, which will be going on sale in 2018. SEAT boss Luca de Meo made the announcement during his speech at this week’s Frankfurt Motor Show. For the first time in the history of the brand, the […]
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Audi Introduces New Car Naming System

Audi is adopting a new naming system across its car range that will see model designations being linked to power output instead of engine capacity. While the general names of the model series – from Audi A1 to Audi Q7 – will remain unchanged, combinations of two numbers will replace the various type designations previously used. […]
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Volvo Teases Logo Design of New Electric Car Brand

Volvo has announced that Polestar, its performance car arm, is to become a new separately-branded electric car company. “Polestar will be a credible competitor in the emerging global market for high performance electrified cars. With Polestar, we are able to offer electrified cars to the world’s most demanding, progressive drivers in all market segments,” says […]
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Hyundai Reveals Name and Logo of New Car

Hyundai has revealed the name and logo of its new sub-compact SUV: The all-new Kona. The name continues Hyundai’s SUV naming strategy and is derived from the Kona district on the Island of Hawaii, or the Big Island of Hawaii as it is also known. “The island’s energetic image and unique lifestyle matches the all-new […]
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Aston Martin Launches New ‘AMR’ Performance Brand

Aston Martin has chosen this year’s Geneva motor show to launch AMR – a new performance sub-brand that company bosses say will strengthen the connection between its road and race cars. Akin to AMG and Mercedes, AMR derivatives are now being planned for every core model in the Aston Martin range; these will also include […]
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New Car Marque Launched in Geneva

A new car marque has been launched this week at the 2017 Geneva Motor Show. Famed Italian coachbuilder Italdesign has revealed not only a new sports car design, but also a new badge, under which the said car will be produced and marketed. The ultra-exclusive Zerouno supercar, which is limited to a production run of just […]
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