CJ 4DPLEX, a subsidiary of South Korean cinema chain giant CJ CGV, has revealed new logos for 4DX and its sister brand ScreenX. The entertainment technology firm, which is largely known for constructing and operating multi-sensory 4D cinemas, asserts it has implemented new branding “to increase brand consistency” for both 4DX and ScreenX. Although the […]
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Following a call to staffers for submissions of a new version of the Avengers logo, Marvel’s Global Creative Services and Brand & Franchise Management teams have named their finalists. The company’s employees were tasked with re-imagining the famous “A” logo for a chance to be used for an upcoming “consumer products initiative”. Dubbed the “Avengers […]
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The National Academy of Television Arts & Sciences (NATAS) has revealed a new logo featuring as its focal point the silhouette of the famous Emmy Award statue. The latter, which depicts a winged woman holding an atom, was designed in 1948 by television engineer Louis McManus. NATAS itself was founded in 1955 in New York, […]
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Design agency Offthetopofmyhead has created the new logo and identity for film production company, Tsunamicore. Founded by Charles Scowsill, Tsunamicore’s work encompasses narrative and commercial movies that are described as having a “cinematic look”, which is said to come from the film company’s use of anamorphic lenses. In point of fact, the company owns a […]
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Pearlfisher has created the new identity for Access Entertainment, a company headed up by former BBC Television boss Danny Cohen and which specialises in investing in the entertainment media sector. Speaking about the design, Mike Beauchamp, Pearlfisher associate creative director, says, “The new identity visually brings to life the idea of Access Entertainment as a […]
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London-based design and branding agency Form has created a new look for Film and Furniture, an online blog all about furniture and décor from the world of cinema. The refresh sees the introduction of a new, three-dimensional ‘F’ logo mark, which subtly communicates the 3D space of a film set and the scenery flats used to […]
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Pentagram has designed the logo for “Ready Player One”, a new Steven Spielberg film based on the novel by Ernest Cline. The maze-like wordmark is said to hint at the film’s story, which is set in a sci-fi world of virtual gaming in the dystopian future of 2045, when the U.S. is an energy-starved wasteland and […]
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